Your analytics dashboard shows you exactly how your link page is performing — who's visiting, what they're clicking, and where they're coming from.
Metric cards (top row)
- Views — number of times your profile page was loaded.
- Clicks — total clicks across all your links.
- CTR (Click-through rate) — percentage of views that resulted in at least one click.
- Active links — how many links are currently visible on your page.
The views chart
The line chart shows daily views over your selected date range. Use the date range picker to switch between 7 days, 30 days, 90 days, and custom ranges. Hover over any point to see the exact count for that day.
Top links
The top links table ranks your links by clicks in the selected date range. The percentage bar shows each link's share of total clicks. Use this to identify your most valuable links and which ones to position at the top of your page.
Traffic sources (referrers)
This section shows which platforms are sending the most traffic — Instagram, TikTok, Google, direct, and so on. This tells you which social channels are most effective for driving profile visits.
Device breakdown
See the split between mobile, desktop, and tablet visitors. Most link-in-bio traffic is mobile — this data helps you confirm that and ensure your page looks great on the devices your audience actually uses.
Geographic data
The map and country table show where your visitors are located. This is useful for knowing when to post (to match your audience's timezone), tailoring your content, and setting up geo-targeted campaigns.
Analytics data refreshes every 30 minutes. The "Real-time" counter in the header updates every 60 seconds.
Exporting your data
Click the "Export CSV" button at the top right of the analytics page to download a spreadsheet of all your analytics data for the selected date range.
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